DRIVE-THRU · QUICK SERVICE · FRANCHISE

Drive-Thru Solutions for Restaurants and Franchises

Projection House designs, installs and supports drive-thru solutions for quick service restaurants, coffee shops and franchise brands across the UAE. We bring the whole lane together: digital menu boards, drive-thru intercom systems and headsets, timer systems, kitchen display systems and the network behind them, so every order travels cleanly from the speaker post to the pickup window.

Scroll to drive through the lane. The timer in the corner starts when you do.

01 / ARRIVAL

Every Drive-Thru Starts the Moment a Car Arrives

A drive-thru knows a customer is there before anyone speaks. A vehicle detection loop or sensor at the lane entry sends one signal, and everything else follows from it: the drive-thru timer starts, the pre-sell board can wake, and the crew hears that a car is on its way to the order point.

Getting that first signal right is the start of good drive-thru operations. We place detection where queues actually form, so the systems further down the lane act on real cars rather than guesses.

Drive-thru lane at dusk with an illuminated outdoor digital menu board

02 / MENU

Digital Menu Boards That Change With the Day

The menu board is where customers decide, and where speed is gained or lost. Our digital menu boards are specified for outdoor brightness, heat and dust, so the menu stays readable in the afternoon sun and through the summer.

Content changes on a schedule rather than with a ladder. Breakfast gives way to lunch, lunch to late night, and promotions appear exactly when you plan them, at one branch or at all of them.

  • High-brightness outdoor displays
  • Daypart and promotion scheduling
  • Pre-sell boards for the queue
  • One content system for every branch
  • Weather-resistant enclosures
Outdoor digital menu board and pre-sell board in a drive-thru lane at night

03 / ORDER

Ordering Systems Customers Can Hear and See

The order point carries most of the conversation in the lane. Drive-thru intercom systems at the speaker post pick up the customer's voice and keep engine and road noise out of it, so the order taker hears the order clearly the first time.

An order confirmation display shows each item as it is entered. Customers check the order before they reach the window, and mistakes are fixed at the post instead of at the pickup.

Drive-thru order point with a speaker post and an order confirmation display

Drive-Thru Headsets That Keep the Crew on One Channel

Wireless drive-thru headsets connect the order taker, the kitchen and the window to the same lane. Base stations, charging and channel plans are designed around your shifts and your number of lanes, so the crew can talk without leaving their stations.

Wireless drive-thru headsets on a charging base behind the service counter

04 / KITCHEN

Kitchen Displays That Keep Service Moving

Once an order is placed, it should reach the kitchen at once. Kitchen display systems put every order on the right screen at the right station, in the order it was taken, so the kitchen prepares the lane in sequence and the window knows what is coming next.

Clear screens replace paper tickets, bump bars mark items as ready, and the drive-thru and the counter work from one order queue instead of two. That is efficiency the whole crew can see.

Kitchen display screens above an empty stainless prep line

05 / TIMER

The Drive-Thru Timer System Has Been Timing You

Look at the timer in the corner. It started when you arrived at the top of this page and has recorded a time at every stop since. That is what a drive-thru timer does for every car in the lane.

Each vehicle is timed at arrival, at the menu, at the order point, at payment and at pickup. Managers see the lane live on a display above the window, and reports show where time is spent by daypart, by lane and by branch.

Performance You Can Compare Across Branches

For a franchise, one store is never the whole picture. Timer data from every location can be brought into one view, so operators can see which sites meet the standard and where coaching or equipment will make a difference.

Drive-thru timer display mounted above the service window

06 / PAY & PICKUP

Payment and Pickup That Keep the Line Moving

The last metres of the lane decide how the visit is remembered. Payment points, window displays and the pickup window are planned together, so customers pay, collect and leave without waiting on a system that is still catching up.

Convenience is what brings customers back to a drive-thru. When the order is right and the handover is quick, customer satisfaction follows, and the lane is ready for the next car.

Pickup window glowing at night beside the drive-thru lane

07 / THE WHOLE LANE

One Technology Partner for the Whole Lane

In many drive-thru systems, the menu boards, intercom, headsets, timers, kitchen displays, cameras and network all come from different suppliers. We design them as one system and install them as one project, with power, data and conduits planned before the first slab is poured.

That is what choosing the right technology partner means in a drive-thru: one team that understands every device in the lane, one point of contact during the build and one support line after opening.

Network and AV rack serving a drive-thru restaurant

08 / FRANCHISE

Drive-Thru Solutions Built for Franchise Rollouts

Franchise brands need the hundredth lane to work like the first. We turn your brand standards into a reference drive-thru design, prove it at a pilot site, then repeat it branch by branch with the same equipment, the same layouts and the same handover.

One Standard for Every Branch

A single specification covers screens, enclosures, speaker posts, headsets and timers, so every new site opens to the same customer experience and spare parts stay common.

Central Control of Menus and Reports

Menus, promotions and timer reports can be managed from one place across all branches, while each site keeps its own local schedule where it needs one.

Support After Opening

Maintenance plans keep every lane in service, with preventive visits and a clear route for faults during trading hours.

09 / WHO IT IS FOR

Made for Restaurants, Coffee Shops and Retail

Drive-thru services now reach well beyond burgers. Each format has its own pace, and each lane is designed around it.

Aerial view of a two-lane drive-thru at night

Quick Service Restaurants

Multi-lane layouts, pre-sell boards and kitchen displays built for high volume at peak hours.

Coffee shop drive-thru kiosk at dusk

Coffee Shops

Compact lanes, fast menu changes between morning and evening, and clear ordering for short, frequent visits.

Covered pickup lane with digital signage at a retail store at night

Retail and Convenience

Collection points and pickup lanes for retail and convenience stores, with the same screens, audio and timing used by restaurants.

10 / SITE SURVEY

Site Requirements We Plan Around

Every lane starts with a survey. These are the requirements we check before anything is ordered.

  1. Lane geometry: where queues form, how many cars wait, and where the order point and windows sit.
  2. Sun, heat and dust: display brightness, enclosure cooling and the angle of the afternoon sun.
  3. Noise at the order point: traffic, generators and wind, and how the speaker post is shielded.
  4. Power, data and conduits: cable routes from the lane to the kitchen and the equipment rack.
  5. Brand guidelines: screen layouts, menu content and the franchisor's approved equipment.
  6. Maintenance access: how each device is reached for cleaning and service without closing the lane.

11 / HOW WE DELIVER

How Our Company Delivers Your Drive-Thru

  1. Aligned Planning

    We survey the site and agree the lane layout, the systems and the brand requirements.

  2. Integrated Design

    Menu boards, audio, timers, kitchen displays and network are designed together, with drawings for every device.

  3. Precision Delivery

    Installation is sequenced with the fit-out so the lane is ready on opening day.

  4. Testing & Handover

    Every system is tested in the lane, and the crew is trained before the first customer arrives.

  5. Ongoing Support & AMC

    Maintenance and support keep the drive-thru running after opening.

12 / QUESTIONS

Drive-Thru Questions

What does a drive-thru system include?

A typical lane combines vehicle detection, pre-sell and digital menu boards, a speaker post with an order confirmation display, crew headsets, a drive-thru timer, kitchen display systems, payment and pickup equipment, cameras and the network that connects them. We design and install them as one system.

Can you upgrade an existing drive-thru lane?

Yes. We survey what is already installed, keep what is in good condition and plan the upgrade in stages, so the lane can keep trading while work is carried out.

How do outdoor menu boards cope with heat and sun?

We specify high-brightness displays and enclosures designed for outdoor use, and we position boards with the afternoon sun in mind, so the menu stays readable and the equipment stays within its operating range.

Can one system manage menu boards across all our branches?

Yes. Menu content can be scheduled centrally for every branch, with dayparts and promotions set once and local changes allowed where a site needs them.

What does a drive-thru timer measure?

It records when each vehicle arrives and how long it spends at each point in the lane, from the menu and the order point to payment and pickup. Live displays show the lane as it runs, and reports compare dayparts, lanes and branches.

Do you follow franchise brand standards?

Yes. We work from the franchisor's brand guidelines and approved equipment, and turn them into a reference design that every new branch follows.

Can the drive-thru grow with my business?

Yes. Lanes are designed so screens, a second order point or a second lane can be added later, and new branches can join the same content and reporting system.

Do you provide maintenance after installation?

Yes. Our support and maintenance plans cover preventive visits, fault response and replacement planning for every device in the lane.

READY WHEN YOU ARE

Let's Plan Your Lane

Tell us about your site, your brand and your customer expectations, and we will plan a drive-thru that keeps every order moving.

Our Address

Projection House LLC, Al Sharafi-1 Building 1, M 05, Al Karama, Dubai, UAE